This document sets out what you can expect of us regarding how we look after your user information. We are users too, and share your zeal in wanting to keep what is private, private.
We seek to abide by the letter and spirit of the guidelines laid out by the UK Information Commissioner’s Office in the document ‘Privacy Notices – Code of Practice’.
We will never share your user information with third parties for promotional purposes without your consent.
Who we are
More formally, we are Plan Digital UK. We operate the website found at www.plandigitaluk.com and the mobile application named Newcastle Startup Week App. Our office is located at:
5 Carliol Square,
Newcastle Upon Tyne,
What we do with your information
Information submitted to Newcastle Startup Week will be processed to:
· Populate the features that we provide as part of Newcastle Startup Week service.
· Provide you with updates on the service and any content posted that may be of interest to you.
· Continually improve our service offering and user experience.
· Provide commercial services to our clients based on anonymous and aggregated data created by people using our service.
We will only share the email addresses of our mobile application users to our registered retailers so that they can send targeted and relevant email campaigns. There will be ‘opt out’ links in all such emails. Aside from this, we will only provide retailers with general statistics of our mobile application users (such as how long they spent in the retailers’ store) and no personally identifiable information. We will not share user information with third parties for promotional purposes.
We may collect information and compile statistics to assess user trends, which are used by third party organisations to better understand how users interact with businesses and brands online. These statistics are drawn from a dataset that does not contain any personally identifiable information.
How long we intend to keep your information
We will keep your data for 6 years or, if you have an account with us, for as long as you have a live account on our platform. You can delete your account through our website or mobile application. Alternatively, you can contact us by email at firstname.lastname@example.org.
If you delete your account the data will disappear from our service; however, there will be a period during which your data will be held on our back-up systems. After this, all content that you created on our website or mobile application will be deleted permanently.
What user information we would like you to give to us
We ask you to provide information to create an account. For a mobile application user this will be a functioning email address or a social media login, from which we can gather your full name, your linked email address, your gender and your age range. For our retailers, we ask for information including a name, business name and a functioning email address. If you create an account, you can change these details once you are logged in through our website or mobile application by using the settings feature. You can also provide more user information, at your discretion.
Where we hold your information
The information and content held on our platform is deployed geographically to maximise user experience.
What we do to ensure the security of your personal information
We take the security of your data very seriously. Our approach to information security is constantly evolving and continually reviewed.
We have adopted industry best practices from both technological and business process perspectives in order to make securing your data a key part of the way we do business.
Your rights regarding your personal information
We will contact you with updates about your activity on our service, and how we are evolving to deliver greater benefits to you.
You can opt in or opt out at any time you choose by clicking on the ‘unsubscribe’ link in the e-mails, and we will provide a list of contact options on our website and mobile application.
Information that we hold about you is available to you at all times by contacting us at email@example.com.
As part of our overall approach to privacy and transparency, this section describes what cookies are in the context of our web and mobile interfaces, and what their use means to you. At the end, we've included some links to help you research cookies and their impact, and how you can use your web browser to control the way it manages cookies.
What are cookies?
According to Microsoft:
“Cookies are a very small text file placed on your hard drive by a web page server. It is essentially your identification card, and cannot be executed as code or deliver viruses. It is uniquely yours and can only be read by the server that gave it to you. A Cookies purpose is to tell the server that you returned to that web page.”
What cookies do we use?
In this section, we explain what cookies are used in the overall service we provide to our users, and how you can switch off cookies via a setting in your browser.
· These cookies are only used by us, and the information they contain is not shared with anyone else.
List of services we use which use their own cookies:
· We use Google Analytics to understand general trends about our content and traffic sources: for example, where users come from, which pages are most popular, which sites provide most traffic and how our marketing efforts impact the amount of visits we receive.
Google's statement about privacy is here: http://www.google.co.uk/intl/en/analytics/privacyoverview.html
· We use Segment in our mobile app to understand general trends about our content and traffic sources: for example, where users come from and which screens are most popular.
Segment’s statement about privacy is here: https://segment.com/docs/legal/privacy/
· We use Facebook Connect to allow you to sign up to, and log into, our platform without having to fill our your details - saving time and effort.
Facebook's statement about privacy relating their Connect feature is here http://www.facebook.com/help/?page=229348490415842; and also here http://www.facebook.com/about/privacy/your-info-on-other#anothersite
· We use Twitter button, Instagram and Pinterest which allow our users to more easily share the content they like on our website with their followers.
The privacy policies can be found at -
More information about cookies
Links which provide more information about cookies:
Link explaining how to switch off cookies in various browsers:
Contact us if you would like to complain or wish to know more about how your information will be used
We can be contacted via firstname.lastname@example.org or by writing to our office address.
Contact the Information Commissioner if there is a problem
If you consider we have not addressed your problem, you can contact the UK Information Commissioner's Office for assistance. Further information can be found via http://www.ico.org.uk/concerns/